June 22, 2018

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Career Advice

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Should You Use a Career Objective on Your Resume?

It's one of those sticky questions that divides career counselors. If you got 100 of them in a room, 50 would likely say yes, you should list a career objective on your resume; the other half would probably say no.

Those arguing against objectives say they are too limiting and usually poorly constructed. Those in favor say that employers want to be able to determine in just a few seconds what you want to do for the organization, and what you're good at. An objective can help meet that employer need. To some employers, the lack of an objective translates into a jobseeker who doesn't know what he or she wants. On the other hand, numerous employers say they rarely see a well-written objective.

There's no doubt that many resume career objectives are poorly put together. To avoid limiting themselves, too many jobseekers write objectives that are woefully vague, thus defeating the purpose of presenting an objective.

Jobseekers also tend to ignore the employer's need to know what the candidate can contribute, instead considering the objective as an invitation to list everything the jobseeker wants, needs or desires from the sought-after job. A typical self-serving objective is one along these lines:

Career objective: To obtain a meaningful and challenging position that enables me to learn the accounting field and allows for advancement.

Before we address the issue of vague and self-serving career objectives, let's look at the pros and cons of using them at all.

The argument against limiting oneself is not without merit. After all, if your career objective doesn't match what the hiring manager has to offer, he or she is not likely to give serious consideration to other niches within the company that you might fit into.

In this high-tech age, however, fear of limiting oneself need not be an excuse to leave a career objective off your resume. With your computer's word-processing program, there's no reason you can't have several versions of your resume with several different objectives. In fact, you might have two or three versions of your resume in which the only difference is your objective. You could even come up with a specific, tailor-made objective on your resume for each job you apply for. With technology, resumes and objectives need not be "one size fits all." Of course, if you go to a career fair, where it's impossible to tailor your objective as you move from booth to booth, or if you're handing out resumes in a networking situation, it may make more sense to leave your objective off.

In some situations, limiting oneself actually is a compelling reason in favor of using an objective. We recently heard from a job-seeker who said he used his objective to state his desire not to relocate out of the city in which he was living. Although this limiting factor spoke more to the job-seeker's needs than the employer's, it could save a lot of time. Employers would not waste time interviewing him only to discover that he would not relocate. The job-seeker also had the option of mentioning his desire not to relocate in his cover letter instead of his resume objective.

One survey indicates that about 40 percent of employers want to see an objective on jobseekers' resumes. That 40 percent figure should give the "objecti-phobe" pause; it's a pretty convincing argument in favor of using an objective. If 40 percent of employers would be annoyed not to see an objective on your resume, using one may be the safest choice.

On the other hand, those still uncomfortable with committing themselves to an objective on their resume can use their cover letters to help them tailor their resumes to the specific jobs they're applying for. The cover letter can help bring the resume into sharper focus by elaborating on what the jobseeker wants to do and what he or she can specifically contribute to a particular job.

Increasingly, jobseekers are supplementing — or replacing — their objectives with a section called "Summary," "Skills Summary," "Qualifications," "Profile," or the like. Spotlighting skills can be quite appealing to employers, and the keywords used in such sections can be an important element of a resume that's electronically scanned.

Another option is a “headline,” as in this sample, which positions the candidate for the desired job, and in this case, bolsters that positioning with keywords. Still another option is a branding statement that concisely describe the unique value you bring to an employer.

Bottom line? Whether or not to list an objective on your resume is a highly personal decision, but a decision in favor of the objective is worth considering because many employers like to see them. Further: